This post is about why I’ll never be a fashion blogger.
“But, um, isn’t this a fashion blog, Sarah?” you may be thinking. And I have to be honest with you… no, it’s not. Let me explain.
When I first started reading “fashion blogs” I was in awe of these women who looked like models towering in their Louboutins and carrying Birkin bags that vastly outweighed them. Reading these blogs where they posted shots from their front row seat at the latest Stella McCartney runway show were awe-inspiring. Awe-inspiring… but not very relatable.
Then I stumbled on personal style blogs. Little corners of the internet like Kendi Everyday and J’s Everyday Fashion, where regular women like me mixed and remixed pieces from their own closets. I learned how I could gather clothing from Target, Macy’s, and local thrift shops and still look fabulous. I watched these women throw a belt and a cute scarf on a plain old jeans/tee combo and bam! it was a chic outfit.

So I started “shopping” my own closet. I started trying to find as many ways as I could to make the same dress look totally different in five different outfits. I began to really learn how to dress myself, not in which trends were all the rage at that moment, but rather in what looked best on me. And slowly, but surely, my personal style began to evolve.
Now don’t get me wrong, I love high fashion with an undying passion. I love Stella and Celine, Karl and Coco, Betsey and Balmain. I watch clips of New York fashion week’s runway shows with the same fervor and colorful commentary as my husband when he watches the superbowl: “Taffeta, Saint Laurent, really? What were you thinking???” But I do not and will not allow those runway shows to dictate my outfit tomorrow morning.
You see, fashion bloggers take a similar approach to fashion as film critics take to movies. They analyze it and then form an opinion and share their thoughts. As a personal style blogger, I’m looking at fashion thru the eyes of “how does this apply to me?” How can I take what the fashion industry is showing me and make it my own.
British journalist, Suzy Menkes, recently wrote an article calling out the “self-aggrandizement of some online arbiters”. In other words, she did not have much love for those who feverishly blog about the world of fashion. I know this ruffled many feathers amongst my fellow bloggers and justifiably so.

Although I understand the reaction of these fashion bloggers, I simply didn’t feel like it rocked my little world in any way. Because my style is my own. Fashion is just something I buy at a store. But my style is the way I put it on everyday. My style is what people remember about me. My style is what tells the world that I am a classic kind of girl, with a little bit of an artistic bent. My style is what is personal to me. My style is me.


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